Communications & Content Specialist
Blake, Cassels & Graydon LLP (Blakes), one of Canada’s largest and most successful law firms, has an opening for an experienced Communications & Content Specialist to join the Client Relations & Marketing department in the Toronto office.
The Communications & Content Specialist develops top-quality content and works closely with the Director, Firm Marketing Communications & PR and various stakeholders across the Firm to implement best practices for maintaining the unique and consistent Blakes voice in written communications.
Primary responsibilities include, but are not limited to:
- Developing thought leadership communications that support the Firm’s business development efforts. This involves planning and researching innovative content (e.g., articles, Q&As and social media posts) for delivery to clients through various channels, including Blakes.com and other websites, while ensuring brand alignment.
- Producing “Five Under 5” articles, episodes of the Blakes Sound Business podcast and similar communications products, aligning content and priorities with broader Firm strategic messaging and editorial priorities.
- Ensuring compliance with the Firm’s brand and style guide by editing and proofreading marketing communications (e.g., ads, web and social media copy, invitations, product sheets, brochures, reports and more) for correctness and consistency.
- Assisting with the development and execution of editorial strategies and content calendars.
- Updating and posting recent experience matters on the Firm’s website.
- Serving as the main contact and resource person for lawyer bios on the Firm website; reviewing, drafting and updating bios when needed; and working with Information Technology to develop and enhance the profile database.
Qualifications
Education/Experience:
- A post-secondary degree in English, journalism, communications or marketing is required
- Minimum of five years of professional experience in writing, editing or a related role
- Experience in the legal industry is an asset
Skills/Knowledge:
- Excellent written and verbal communication skills
- Diplomacy and strong interpersonal skills
- Strong attention to detail
- Project management skills with the ability to multitask, effectively prioritize and meet deadlines
- Thrives in a fast-paced, demanding environment
- Ability to influence stakeholders
- A team player who works well independently
- Proven ability to think strategically
- Ability to manage lawyers’ expectations while balancing Firm standards and priorities
- Strong research and fact-checking skills
- Ability to identify process improvements and socialize solutions with internal stakeholders
- Proficiency in Microsoft Office programs, including Word, Excel and PowerPoint
- Understanding of web publishing, including experience with content management systems
How to Apply:
Please submit your application, along with a cover letter and résumé, directly in our application portal.
Blakes wishes to thank all applicants for their interest. However, only those candidates selected for an interview will be contacted.
Who We Are
At Blakes, we are all about our people. We are committed to not only providing exceptional client experiences, but also fostering an open and inclusive workplace culture for legal professionals and administrative professionals. As a winner of the Canada’s Best Diversity Employers award and the Greater Toronto’s Top Employers award, we know that diversity and inclusion are not simply initiatives on the perimeter of our business — they are the core of our success. We understand the importance of cultivating an environment that brings out the best in each person. Our success as a Firm starts with the hiring, development and retention of top talent.
Blakes welcomes applications from all qualified applicants. The Firm is committed to maintaining an inclusive work environment comprised of people with diverse perspectives, backgrounds, identities and cultures.
The Firm provides accommodation for applicants with disabilities and in respect of other protected grounds during the recruitment process, in accordance with applicable laws. Please contact us to request accommodation.